The Reasons Behind Mitsubishi's Departure from the Indian Market
19 January 2025
Mitsubishi's exit from India marked a significant moment in the automotive industry, raising questions about the challenges and decisions leading to this outcome. At one point, Mitsubishi was known for its technologically advanced models that appealed to Indian consumers. However, a mix of strategic missteps, changing market dynamics, and intensifying competition contributed to its withdrawal. This article delves into the complexities of Mitsubishi's operations in India, offering insights into their journey and the factors influencing their decision to cease operations.